Toyota Etios Expert Review - Competition Beware!
It was a bold move on Toyota's part to enter untested waters. When your goal is to design the cheapest car in your stable, it is easy to sometimes go a tad overboard in an attempt to save costs. Sometimes you can forget the basics in a bid to reach the Goal. Is this the same case with the Etios?
The Etios, launched in December by Akio Toyoda himself, is supposed to be designed for India first, and there is probably no better place for Toyota to test the Etios, than in India. We Indians have always been known to be very price conscious. We love cars with Good Mileage, Low Maintenance and which are priced the Lowest in their segment. Indians are also getting increasingly Brand Conscious and this should play right into the hands of Toyota. And of course, there is the advantage of having a strong presence in a higher segment. We have seen the advantage that VW and Ford have had with the Polo and the Figo. ...Read Full Story
No comments:
Post a Comment